Tiffany & Co.’s storied creations play a starring role in the reimagining of Mary Shelley’s classic, reflecting the film’s devotion to handcrafted gothic artistry
Few luxury jewellery houses have enjoyed as enduring and glittering a romance with cinema as Tiffany & Co.
Granted, the beloved 1961 film Breakfast at Tiffany’s cemented the maison’s image in popular culture, with an iconic opening scene featuring Audrey Hepburn’s Holly Golightly gazing into the windows of Tiffany & Co.’s Fifth Avenue flagship while eating a croissant.
While Tiffany’s permitted filming inside its store for the first time, costume designer Edith Head and Hubert de Givenchy–who created Hepburn’s wardrobe–selected pieces from a costume jewellery collection rather than Tiffany’s ateliers.
Read more: Home tour: A sophisticated Manhattan loft in the former Tiffany & Co. headquarters
Tiffany & Co. designed bespoke jewellery, such as the Ziegfeld Collection, for Baz Luhrmann’s ‘The Great Gatsby’ (Photo: Warner Bros)
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It wasn’t until 2013, when the maison graced the silver screen with its luminous presence, collaborating with filmmaker Baz Luhrmann for his lavish 2013 adaptation of F Scott Fitzgerald’s The Great Gatsby, set amid the opulence of the Roaring Twenties.
The collaboration ranged from designing bespoke jewellery, such as the Ziegfeld Collection, inspired by its archival Art Deco heritage, to working closely with the film’s costume and production design teams to capture the opulence of the Jazz Age.
See also: What is Art Deco, and how the century-old design still shapes the modern world
