Ahead of this year’s Pink Walk, Hong Kong Breast Cancer Foundation chair Eliza Fok reflects on surviving breast cancer and building the city’s most comprehensive support system for patients and survivors.
“I was very scared and in self-denial,” says Eliza Fok, the chairperson of the Hong Kong Breast Cancer Foundation, who was diagnosed with breast cancer 22 years ago. “I couldn’t believe this was happening to me.”
Back then, breast health was rarely discussed openly, and myths and taboos about treatment prevailed. Initially hesitant about chemotherapy, Fok was reassured when her university friend, Dr Polly Cheung, introduced her to a patient who had undergone the treatment. “She appeared vibrant and well as if she didn’t receive the treatment at all,” Fok recalls. “That reassured me and made me realise how vital it is for patients to have a support network.”
Inspired by this, Cheung, Fok and a group of doctors and patients founded the Hong Kong Breast Cancer Foundation in 2005. What began as a small volunteer effort has grown into a city-wide network of doctors, nurses, psychologists, patients and survivors. Today, it is Hong Kong’s first and largest organisation dedicated to breast health education, patient support, research and advocacy.
This year, it celebrates its 20th anniversary with a series of events, including its flagship Pink Walk, the annual charity fundraiser at the Peak on October 19, held in conjunction with International Breast Cancer Awareness Month.
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Breast cancer is the most common cancer among women in Hong Kong. In 2022 alone, the Hospital Authority’s cancer registry reported diagnoses of 5,182 women (and 26 men) with invasive breast cancer. Yet one of the biggest challenges many patients face is not only medical but emotional—support from family and friends is often limited because patients choose to stay silent. “Many patients don’t want their husbands or children to worry,” Fok explains.
To counter this silence, Fok prioritised building a trusted network of patients and survivors. “They feel more comfortable sharing their feelings and asking for advice when they realise someone in the group has gone through the same journey,” she says.
The foundation, since the first day, has been offering services that include counselling, educational talks, free wig programmes, bras and bandages, comfort packs, as well as group activities ranging from interest classes to exercise sessions. To date, it has supported patients aged between 20 and 93 more than 330,000 times.








